Objective To establish excessive fu-viscera caused by phlegm-heat syndrome rat models with different high-fat dietary patterns and explore effects of different modeling approaches on the quality of the models. Methods A total of 36 male SD rats were randomly divided into group A, group B, or group C, with 12 rats in each group. Group A was given normal maintenance feed, group B was given high-fat feed, group C was given normal maintenance feed + high-fat emulsion by gavage, and the modeling cycle lasted for 28 days. From the 26th day of modeling, the rats in groups B and C were given autologous fecal suspension by gavage for 3 consecutive days. The general indexes, indexes for tongue manifestation, fecal indexes, and blood lipids levels were compared between the three groups. Results Compared with group A, the average daily feed intake and water intake of groups B and C were lower (all P<0.05), and there was no statistically significant difference in the average daily feed intake or water intake between groups B and C (all P>0.05). There was no statistically significant difference in the body weight among the three groups in the 1st or 2nd week of modeling (all P>0.05); the body weights of groups A and B were higher than that of group C in the 3rd week of modeling (all P<0.05); the body weights of group B, A, and C decreased successively in the 4th week of modeling (all P<0.05). In the 1st week of modeling, the body temperature of group C was lower than those of groups A and B (all P<0.05); the body temperature of group B was higher than those of groups A and C in the 2nd week of modeling; the body temperatures of groups B and C were higher than that of group A in the 3rd week of modeling; the body temperature of group B was higher than those of groups A and C in the 4th week of modeling (all P<0.05). After the last gavage, the R, G, and B values for tongue manifestation in groups B and C were lower than those in group A, and the sublingual venation scores of groups B and C were higher than that of group A (all P<0.05). Compared with group A, the fecal pellets numbers, fecal wet weights, and Bristol Stool Form Scale (BSFS) scores of groups B and C were less/lower (all P<0.05), but there was no statistically significant difference in the fecal pellets number, fecal wet weight, or BSFS score between groups B and C (all P>0.05). After the fecal gavage, compared with group A, the serum levels of total cholesterol (TC), triglyceride (TG), and low-density lipoprotein cholesterol (LDL-C) in group B were higher (all P<0.05), and the serum levels of TC and LDL-C in group C were higher (all P<0.05); there was no statistically significant difference in serum level of LDL-C, TC, TG, or HDL-L between groups B and C (all P>0.05). Conclusion Compared with the normal maintenance feed + high-fat emulsion by gavage + autologous fecal suspension by gavage, the method of high-fat feed + autologous fecal suspension by gavage can replicate an excessive fu-viscera caused by phlegm-heat syndrome rat model with more obvious signs, stronger stability, and better homogeneity.